The Money Factor in the Midterm Election - KTVN Channel 2 - Reno Tahoe Sparks News, Weather, Video

The Money Factor in the Midterm Election

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The closest race in Washoe County was for Sheriff between Tim Kuzanek and Chuck Allen. And according to the final expense report with the Secretary of State's Office, Kuzanek outspent Allen 4-1. Yet Allen won. According to Professor of Political Science at UNR, Eric Herzik, in that race, factors other than money came in to play.

"I don't think Kuzanek ran a very effective race. He was really defensive. His ads were not about who he was as much as they were asking who is Chuck Allen and why does he think he can be sheriff. And for Allen, name recognition that he's built up for years paid off," Herzik said.

Nearly $5 million was spent on television ads in the battle for Nevada Attorney General. While Ross Miller outspent Adam Laxalt, Laxalt still won.

In the race for Lieutenant Governor, however money did make a difference. "Money really came into play in that race," said Herzik. "There the Republicans clearly had a lot of money to spend and Lucy Flores had nothing to respond with."

And it was hard to escape the war waged on the air for and against question #3...the Margin Tax. It was personal to those who had the money to fight it. And so they did. It's estimated that as much as $8.3 million was spent on ads against question #3. And according to the Secretary of State's Office, $6.3 million of that came from "The Coalition to Defeat the Martin Tax"

It worked, the margin tax was soundly defeated.
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