Mini Countryman Raising Dense Breast Tissue Awareness - KTVN Channel 2 - Reno Tahoe Sparks News, Weather, Video

Mini Countryman Raising Dense Breast Tissue Awareness

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A local organization bringing about awareness of dense breast tissue will now be getting around town in style.

EachOneTellOne.com held a ribbon cutting to unveil its newest tool: a Mini Countryman donated to the cause by Mini of Reno.

Forty-percent of women have dense breast tissue. Mammograms miss 48% of cancerous tumors in women with this type of tissue.

This movement is headed by our own Wendy Damonte and Heather Reimer. And the community is rallying behind them to help save lives.
"Part of the Mini brand is to give back to the community, work with all the groups that are in there, and this one seems to be specific and has a local touch to it. So we wanted to loan out one of our Minis," says sales manager Matt Meyer.

"It was very very important to me to give back to the women in this town, and I have dense breast tissue so that just made it much more important to me," says Jill Pauley.

 Grafics Unlimited wrapped the car in pink and white polka dots which symbolizes dense breast tissue.
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