Local Businesses Go Red to Raise Awareness About Heart Disease - KTVN Channel 2 - Reno Tahoe News Weather, Video -

Local Businesses Go Red to Raise Awareness About Heart Disease

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Kimmie's Coffee Cup is one of about 150 businesses participating in Go Red for Women Day. They're donating 10% of Friday's sales to the American Heart Assocation -- and mixing up some different foods for the occasion. "We have some heart-healthy specials. We're all dressed in red to promote Go Red For Women. Heart disease really affects more women than people know about."

Heart disease hits close to home for Donna Surwillo. Her restaurant is named for her sister Kimmie, who's had congenital heart disease her whole life. She says the idea behind going red is contagious -- with many of her customers jumping on board. "We have great customers and a lot of them...They'll pay their bill and then they'll donate extra to the cause."

One woman dies from heart disease every minute -- and most don't even know they're at risk. And that is why so many say raising awareness is so critical. "It's focused on women because of our discovery that most women did not know that they were at such high risk and that it is the number one killer of women. More than all cancers combined," says Allison Edwards.

Part of prevention is living a healthy lifestyle by excercising and managing stress and keeping track of cholesterol and blood pressure. "Even if you think you're in ideal cardiovascular health, most likely you're not. Only one percent of Americans are actually in ideal cardiovascular health."

Demonstrations are happening at Scheels. Several agencies have booths set up for things like health screenings, blood pressure checks, and flu shots. "Getting the word out and seeing everyone wear red reminds people that this is something we need to pay attention to. It is killing people that we love and we need to do more research and find out why," says JW Hodge, Education Manager, REMSA.

Several events are planned throughout this month to raise awareness:

Feb. 5-10: Macy's will give a discount of up to 20% off to all customers wearing red, or customers can buy a red dress pin for $2 to receive the 'wearing red' discount.

Feb. 1-28: SaveMart will sell paper hearts for $1 each with all proceeds benefiting the American Heart Association.

Through Feb. 28 - Reno Arch is lit in red lights

Feb. 8: Scheels and REMSA are teaming up in support of Wear Red Day and National Heart Month with their Running Red for Heart, starting at 8am at Scheels in Sparks. For more information, go to http://www.remsaeducation.com/news/running-red-for-heart.html.

Feb. 1-28: The Grand Sierra Resort will be illuminated red all month in support of National Wear Red Day and Heart Month.

Feb. 12 - Annual Save Your Heart Luncheon - Join Renown Health for the Annual Save Your Heart Luncheon featuring John Williamson, MD, FACC, as he reveals everything you need to know about statin drugs. Noon to 1pm at the Atlantis Casino Resort Spa, Grand Ballroom. Doors open at 11:30am. Cost is $10 and includes lunch. RSVP by phone at 775-982-6483 or http://www.renown.org/heartevents#Luncheon

Feb. 1-28: Kimmie's Coffee Cup staff will wear red, and feature red velvet cupcakes, strawberry waffles and a heart healthy egg white omelet

Feb. 1-28: Other businesses going red - in celebration of Nevada's 150th birthday, over 150 local businesses have committed to wearing red on National Wear Red Day. Among those, Diversified Dental will be answering their phones 'Happy Go Red Day,' while NV Energy is serving heart healthy items at their cafeteria

The American Heart Association encourages businesses that go red to post a photo to the American Heart Association Northern Nevada Facebook page: https://www.facebook.com/AHANorthernNevada?filter=3.

Written by Paul Nelson

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