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PR Newswire representatives highlight session takeaways on Beyond PR
NEW YORK, Feb. 21, 2013 /PRNewswire/ -- Tackling the hottest topics in digital marketing today, Online Marketing Summit (OMS) 2013 successfully provided marketing professionals with three days full of informative sessions, interactive workshops and dynamic panels that spanned content marketing, demand generation, social strategies, search marketing and more.
(Logo: http://photos.prnewswire.com/prnh/20130117/NY44355LOGO-a)
In addition to having the opportunity to address attendees during various sessions, many PR Newswire representatives took their seats as attendees to absorb the abundance of expert knowledge shared during the conference and learn best practices that are influencing and transforming the discipline of marketing. While they were soaking it in, they were also blogging their favorite session takeaways in order to pass the knowledge along. To read about the conference highlights, visit PR Newswire's blog, Beyond PR: http://blog.prnewswire.com/tag/omsummit/.
Blog posts include:
- Content isn't King… it's Gold
- Social & Mobile: The Ad Kingdom is Changing
- Let's Get Personal (But Not Too Personal): A Relationship-First Approach to Mobile Marketing
- Content Marketing Like a Pro
- SEO Tips for Developing Effective Messages
- Content Engagement Tips from an E-Mail Marketer
About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 58 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content - from rich media to online video to multimedia - and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
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