RSCVA: New Slogan Unveiled For Area - KTVN Channel 2 - Reno Tahoe News Weather, Video -

RSCVA: New Slogan Unveiled For Area

Posted: Updated:

At the Governor's Conference on Tourism, the Reno-Sparks Convention and Visitors Authority unveiled its new slogan for our area on Wednesday -- "Four Seasons, One Thousand Reasons" 

"That's something that's in our DNA," said Chris Baum, President and CEO of the RSCVA. "The fact that this is a four season destination resort with an incredible array of things to do.

The RSCVA says that slogan is something they hope will endure over the years, even as campaigns change. You should start seeing the slogan in March.

Officials also told us it had great success with its "What's Your Passion?" campaign in California over the summer. It increased website traffic almost 50 percent.

  • Today's Top StoriesMore>>

  • Aces Win a Third Straight Game

    Aces Win a Third Straight Game

    Thursday, July 31 2014 2:01 AM EDT2014-07-31 06:01:29 GMT
    The Aces grabbed their third consecutive win as they topped the Fresno Grizzlies, 3-1, at Chukchansi Park Wednesday night. More >>
    The Aces grabbed their third consecutive win as they topped the Fresno Grizzlies, 3-1, at Chukchansi Park Wednesday night. More >>
  • Panasonic, Tesla to Build U.S. Battery Plant

    Panasonic, Tesla to Build U.S. Battery Plant

    Thursday, July 31 2014 1:58 PM EDT2014-07-31 17:58:25 GMT
    American electric car maker Tesla Motors Inc. is teaming up with Japanese electronics company Panasonic Corp. to build a battery manufacturing plant in the U.S. expected to create 6,500 jobs.More >>
    American electric car maker Tesla Motors Inc. is teaming up with Japanese electronics company Panasonic Corp. to build a battery manufacturing plant in the U.S. expected to create 6,500 jobs.More >>
  • Nevada Taxable Sales Up 8% in May

    Nevada Taxable Sales Up 8% in May

    Thursday, July 31 2014 1:52 PM EDT2014-07-31 17:52:41 GMT
    Nevada's taxable sales rose 8% in May compared to the same month a year ago, but sales and use tax collections are lagging behind projections for the current fiscal year by about one-half of a percent.More >>
    Nevada's taxable sales rose 8% in May compared to the same month a year ago, but sales and use tax collections are lagging behind projections for the current fiscal year by about one-half of a percent.More >>
Powered by WorldNow
All content © Copyright 2000 - 2014 WorldNow and Sarkes Tarzian, Inc. All Rights Reserved. For more information on this site, please read our Privacy Policy and Terms of Service.