Short, tall, big, skinny, fir, pine or spruce - the choice was yours at virtually every Christmas tree lot around town.
But this year, for Brandy Babcock (who just lost her job), free or not free was the bigger question.
This is the first year she says she hasn't been able to afford a tree for her children. So, Ken Ferguson Farms simply gave her one. "Will you take $2 please?"
"No! I'll take a hug."
Guess you can say Ken is in the business of warming hearts because his good deed didn't stop there. "She needed a tree, so I gave her some money to get her daughter something for her birthday - clothes and dinner."
"I don't think I've ever had anyone be so good to me."
Ferguson Farms is from Oregon. This was his first year hauling trees down to Reno and Ken didn't expect such an overwhelming need for help. "There's a lot of money lost, but that's not the point. It's the people and all the little kids," Ken says. "Smiles on their faces means more than the buck in the pocket."
And Ken made a few thousand people smile this holiday season.
"We're fortunate too. We have a lot of trees on our farms and it's a good year to be helping people out. And we have trees to do it so that's what we're doin'."